nike

Videos

VICE VERSA
1:23:32

One Man and His Shoes

The story of the Air Jordan phenomenon and its complicated legacy.
Sneakers by VICE / Extra Scene
4:15

Inside the Secret $4 Million Sneaker Vault

VICE took a tour of Project Blitz, one of the world's most exclusive sneaker collections, with sneakerhead and influencer, Yeezy Busta, who gave us the story behind many of the vault’s most priceless pairs.
Sneakers by VICE
8:41

Creating Kyrie Irving’s Next Custom Sneaker: Bandulu

Following sneaker collaborations with Converse and the Boston Celtics, Bandulu received his biggest collaboration to date - creating a sneaker with Nike and NBA player Kyrie Irving for his 5 series shoe.
Sneakers by VICE
15:18

The Bootleg Nikes that Got Banned by Big Tobacco

After a DIY designer made a pair of sneakers that riffed on Newport’s packaging, its legal team came after him with everything it had.
MY HOUSE
22:33

C.R.E.A.M.

Jelani seeks help with his finances, & reconnects with his first foster parent.
MY HOUSE / Clip
2:58

Struggling Towards Success with Lolita Balenciaga

Lolita has a new eyewear business, but it wasn't easy to get here.
MY HOUSE / Clip
0:30

C.R.E.A.M. (Preview)

Jelani seeks help with his finances, & reconnects with his first foster parent.
Nike Jordan Insights / web
3:43

Michael B. Jordan: Grounded

We worked with Nike Training to document Michael B Jordan’s determination, drive and what it means to stay grounded.
Stay Melo
8:21

Carmelo Anthony on the Media Machine and Staying Sane in NYC

"New York is the greatest city on the planet, I think. But you're not a New Yorker if you don't wake up some days and be like 'man, fuck this place.'"
A-Z
3:39

A-Z of Pronunciation

Our playful take on pronunciation teaches you how to speak your international fashion alphabet.
More Than a Model
2:17

Rosie Tapner is Harder, Better, Faster, Stronger

We visit the idyllic Berkshire countryside for a healthy day out with Topshop campaign star and sporty schoolgirl Rosie Tapner.